Hellothere,

My name is Jovan Lazarevic, I am a Senior Creative Designer based in Belgrade (Serbia) and Budva (Montenegro).

Versatility is my middle name. With over a decade of turning ideas and briefs into efficient visuals and products, my expertise spans across art direction, UX/UI, branding, identity, print, marketing, video editing and motion graphics.

I've had the opportunity to collaborate with brands like Red Bull, Nivea, Telenor, Erste Bank, National Bank of Serbia, 365Scores One.nz and more. Design generalist by day, healthcare and sports designer by night.

Education

Faculty of arts and design - Belgrade, Serbia

Class of graphic design and visual communication.
Attended from 2007 to 2011
Bachelor’s degree with a 9/10 average rating.

Experience

Lazarus Kreativ 2019 - present
Senior Creative Designer

Self employed - Collaborating with companies as an external consultant and designer.

EcoVadis (France) 2023 - 2026
Senior Creative Designer

Designed for a global sustainability ratings leader (2,000+ employees) within a 7-person marketing team.

Produced 40+ documents localized in 8 languages, reaching 15,000+ customers worldwide.

Created 20+ platform explainer videos/animations; edited 30+ event webinars and lectures.

Designed 10+ LinkedIn ad campaigns and carousels.

Ariki Creative (New Zealand) 2019 - 2024
Senior Creative Designer

Delivered full-cycle creatives for 70+ projects within a team of more than 10 designers and creatives.

Designed 15+ brand systems and 40+ marketing documents and presentations for diverse clients.

Produced a 52-episode animated series (7-10 min/episode), concept to delivery. Māori language videos.

Savii Digital (Estonia) 2017 - 2019
Creative Director

Directed a 3-designer creative team in a crypto/fintech marketing agency.

Led full-cycle branding and advertising for 4 crypto ICOs. Harrisborough University THT coin raised $2M.

Built 6+ visual identities and crypto/fintech brands.

Designed 10+ websites; refined UX/UI for a cryptocurrency trading platform.

Qube 3D Studio (Serbia) 2014 - 2017
Graphic and motion designer

Collaborated within a 15+ person design team on cross-platform projects for online gaming.

Contributed to 10+ casino game launches: logos, asset animations, gaming UI and promotional materials.

Designed UX/UI systems and advertising materials for the 365Scores sports platform.

Project highlights:

Digestive Cancers Europe 11th Masterclass
and Fun Run events

Branding and technical support at ESMO GI Congress, Munich. 90+ patients, clinicians and experts attended lectures; 350+ runners joined the Fun Run 3km walk and 5km run.

LIGA sports betting platform

Full-cycle brand identity, design system, UX/UI, product design, marketing materials and social ads. 35+ app screens, 6+ user journeys. 500+ users registered in month one, generating 20,000€+ revenue.

Nivea “Where are our children growing up”

CSR initiative: built/renovated safe, modern playgrounds across Serbia via community voting. 27+ secure play spaces constructed, meeting EU safety standards for outdoor family recreation. Full campaign design with visual identity and marketing.

Red Bull Flugtag, Belgrade

Event branding and marketing materials, including signage, social assets, print materials and videos. Event drew 150,000+ spectators and 35 participating teams.