UX/UI and
web design
Branding
and identity
Layout and
print design
Ads and key visuals
Video and animation

Porr - home of construction

Creative direction - advertising key visual designs

Creative direction 1

  • Prominent building image
  • Imposant flat colour panel
  • Home / #1 shape
  • Split format
  • Modern & simple style

Creative direction 2

  • Powerful slogan proposals
  • Strong emotion
  • Classic layout
  • Minimalist & mature style
  • Image background
  • Prominent structure

Creative direction 3

  • Collage design
  • Multiple images combined
  • Freeform layout
  • Cutout images
  • Clean & simple web 3.0 style
Made in collaboration with Studiosteidl

eHealth Group

Advertising materials / visual designs

Creative direction 1

The creative direction for eHealth Group's visual identity draws inspiration from Lausanne's modernist architecture, reflecting the precision and clarity inherent in Swiss design. This approach emphasizes structured layouts and clean typography, embodying the brand's commitment to innovation and trustworthiness in digital healthcare.
By integrating elements of classic Swissness, the design conveys a sense of reliability and professionalism, resonating with business professionals and stakeholders. The visual language combines minimalist aesthetics with strategic use of space and color, highlighting eHealth Group's role at the forefront of healthcare technology solutions.

Creative direction 2

​​The creative direction for eHealth Group’s visual identity integrates a corporate medical aesthetic with dynamic graphic overlays, featuring doctors and scientists alongside advanced devices to highlight innovation in digital healthcare.
This visual approach underscores the company's commitment to pushing boundaries, reflecting a forward-thinking ethos that positions eHealth Group at the forefront of technological advancements in the medical industry.

Creative direction 3

The creative direction blends abstract 3D-rendered backgrounds with elements of blockchain and AI technology, creating a futuristic visual language that signals innovation and digital intelligence.
This approach reflects eHealth Group’s vision of leading-edge healthcare solutions, where data security and artificial intelligence converge to shape a smarter, more connected medical future.4o

Anekdot boutique - sustainable lingerie

Creative direction - advertising key visuals & social media

Anekdot Boutique is a sustainable lingerie and swimwear brand based in Germany, known for its strong commitment to conscious fashion, refined craftsmanship, and timeless, eco-friendly design principles that celebrate individuality, quality, and environmental responsibility.
The key visuals were developed through diverse art directions to express the brand’s multifaceted identity—from poetic one-word headlines and collage-style storytelling to elegant product showcases and freeform layouts in deep green tones, resulting in a refined collection of clean, modern designs with subtle exclusivity and a luxurious feel.

Sportslots

Advertising materials / visual designs

Creative direction 1

​Realistic, sports-inspired visuals that capture the essence of teamwork, sportsmanship, and the collective spirit of the game. Engaging call-to-action prompts encourage players to assemble their team or jump into a pre-scheduled match, making every game more accessible and exciting.
Slogans
  • Find a squad, rule the court.
  • All sports in one place.
  • The center of sports activities.

Creative direction 2

Photo montage featuring iconic sports jerseys, where the names of legendary athletes are replaced with those of recreational players. This creative approach places amateur athletes in the spotlight, letting them experience the thrill of being in the shoes of a sports icon.
Slogans
  • For the true reacreational players

LIGA

Advertising materials / visual designs

Creative direction

AI-generated visuals create a sharp, competitive look, aligning with LIGA’s fast-paced betting. Dynamic imagery captures strategy, risk, and reward, reinforcing the challenge of climbing the leaderboard within a set timeframe. Each visual highlights key moments - placing bets, ranking shifts, and pursuing victory.
This approach ensures clear, engaging communication, emphasizing structured gameplay and rewards. The futuristic, high-energy style mirrors the mindset of competitive bettors, enhancing immersion. The result is a striking campaign that reflects precision, competition, and the drive to stay on top.

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