Sportsfolio

Sports-related designs and products

With 15 years of design experience and a deep passion and knowledge of sports, I’ve collaborated with agencies and clients including 365 Scores, Chalkline sports, Erste bank, Red Bull, Nivea, Telenor, One.nz, and Milka across various creative projects.
I specialise in sports product design, ranging from sports betting platforms and fitness applications to apparel branding, sports clubs identity and recreational experiences with a focus on clarity, energy, and user engagement.

Overview of previous sport projects

2010 - MMA & BBJ club Budva - logo and identity design

2013 - Eurobasket Slovenia - mobile app design

2016 - 365 Scores - Nike and Adidas advertising / app branding

2021 - Sportslots - UX/UI and branding for recreational web app

2022 - Mogren basketball club - Logo and identity design
2023 - Farm team - player tracking & scouting app UX/UI

2023 - Massey university - jerseys and apparel designs

2024 - Liga L1 - sports betting platform UX/UI and identity

2024 - Chalkline sports - logo designs for over 30 games

LIGA

Sports betting platform

LIGA is a competitive gaming platform where players start each month with 100 points and participate in daily matches to climb the leaderboard. The goal is to strategically invest points and maximize winnings through accurate predictions.

There are four leagues - Diamond, Gold, Silver, and Bronze - each with different entry costs. Players can only play once per day, and rankings update based on their performance.
Joker tickets allow users to add multiple matches to increase potential points. Rebuy options are available until the 20th of the month.

At the end of each month, the top-ranked players share the prize pool, with winnings paid in tokens that can be converted to cash.

© Liga Professional - All rights reserved

The LIGA logo

The LIGA logo features bold, italic typography, emphasizing speed, competition, and precision. Its slanted design enhances dynamic energy, while the “L” doubles as “1,” symbolizing leadership and performance.

This design embodies the platform’s competitive spirit. The sharp, robust letterforms reflect strategy and ambition, reinforcing the drive to rank at the top.

Advertising materials / visual designs

Creative direction
AI-generated visuals create a sharp, competitive look, aligning with LIGA’s fast-paced betting. Dynamic imagery captures strategy, risk, and reward, reinforcing the challenge of climbing the leaderboard within a set timeframe. Each visual highlights key moments - placing bets, ranking shifts, and pursuing victory.
This approach ensures clear, engaging communication, emphasizing structured gameplay and rewards. The futuristic, high-energy style mirrors the mindset of competitive bettors, enhancing immersion. The result is a striking campaign that reflects precision, competition, and the drive to stay on top.

Chalkline sports

Online games logo designs

The Daily Challenge logos feature a 3D, illustrative style inspired by gaming culture—bold, vibrant, and engaging, designed to reflect the excitement of daily sports picks and capture the competitive spirit of Chalkline's interactive challenges.
The Quick Picks logos emphasize motion, speed, and high energy to match the fast-paced nature of the game. With dynamic shapes and bold design cues, they convey the thrill of quick decision-making in the world of real-time sports betting.

Daily challenge logo family

Quick picks logo  family

Mogren basketball club

Logo design and apparel

Mogren is a Montenegrin basketball club from the city of Budva. It was founded in 1975. The club wanted to redesign their logo with a modern and strong aesthetic that will portray the city silhouette.
The logo is in form of a crest / emblem with the historical city monuments added inside an emblem hich features the top of the Old Town tower with five bricks symbolising the fivee players in a basketball team. The design blends modern sans serif typography with thee traditional and historical elements.

Logo design

Jersey close up preview

Apparel design

Farm teams

Player scouting & analytics platform

The Player Tracking & Scouting program, powered by the Intelligent Unification Platform (IUP), is a cutting-edge solution for professional fútbol teams in Mexico. By integrating advanced analytics and streamlined functionality, it enhances decision-making for team owners and coaches, driving efficiency, productivity, and innovation.
Designed for adaptability, the platform delivers actionable insights that support strategic planning, personalized training programs, and optimized player development. Its data-driven approach provides teams with a competitive edge, ensuring continuous improvement and success on the field.

Adidas & Nike

365Scores mobile app

365Scores is the leading live scores platform, delivering real-time updates with unmatched speed and accuracy to over 100 million fans worldwide since 2012. Its comprehensive football coverage includes breaking news, fixtures, results, standings, in-depth statistics, and live match updates from global competitions.
For the 2016 Olympic Games in Rio de Janeiro, I designed app screens and supporting visuals for Adidas and Nike, the app’s official sponsors. These designs enhanced user experience, aligning with both brands' dynamic presence while maintaining 365Scores’ seamless and engaging interface.

Sportslots

Web app

Sportslots is a digital platform that simplifies planning and scheduling sports activities. It helps users find indoor and outdoor courts, connect with other players, and organize matches effortlessly.

The platform is easy to use: search for courts with open slots to play with friends or join a group that needs extra players. This ensures sports enthusiasts can always find opportunities to play.
Beyond bookings, Sportslots fosters community by helping players network, form teams, and join local events. It bridges the gap between casual players and organized games.

Sportslots enhances sports culture by making games more accessible and engaging. By streamlining logistics, it encourages people to stay active, improve health, and enjoy the social side of sports.

The Sportslots logo

The Sportslots logo is a dynamic design that symbolizes movement and sports. It features the letter "S" embedded in an orange circle, representing a ball in play. The "S" divides the circle into two shapes: the right side forms a player in motion, while the left represents a moving ball, capturing energy and action.

This sleek and purposeful design embodies teamwork, dynamism, and the excitement of group sports. It visually reinforces the brand’s identity, making it instantly recognizable and meaningful.

Advertising materials / visual designs

Creative direction 1

Slogans
Realistic, sports-inspired visuals that capture the essence of teamwork, sportsmanship, and the collective spirit of the game. Engaging call-to-action prompts encourage players to assemble their team or jump into a pre-scheduled match, making every game more accessible and exciting.
  • Find a squad, rule the court.
  • All sports in one place.
  • The center of sports activities.

Creative direction 2

Slogans
Photo montage featuring iconic sports jerseys, where the names of legendary athletes are replaced with those of recreational players. This creative approach places amateur athletes in the spotlight, letting them experience the thrill of being in the shoes of a sports icon.
  • For the true reacreational players

Massey University

Jerseys and apparel design

Massey University commissioned a full apparel design project for their men’s and women’s basketball and netball teams, aiming to celebrate cultural identity through sport. The project involved creating unique jersey designs that represent both the competitive spirit of the teams and the strong visual heritage of Aotearoa New Zealand.
The design approach focused on integrating traditional Māori ornamentation into a contemporary sportswear aesthetic. Illustrative patterns were carefully adapted to reflect movement, strength and unity, symbolising the values of teamwork and pride. This collaboration resulted in bold, culturally grounded kits that resonate with both athletes and the wider university community.

Basketball jerseys (home, away and third option)

Netball jerseys (home and away)

Caps and beanies

Apparel design

Thanks for viewing my work.

Now let’s draft your next play.

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